(REUTERS) 25 August 2006:

Attitudes to nakedness are, as we know, entirely different around the world. Mediterranean beachgoers think it odd if a woman is actually clothed at all while in the Middle East showing one’s hair can cause scandal. Tokyo was always thought to be at the more liberal end of this spectrum until the latest Britney Spears advertisement was about to be unveiled. Heavily pregnant and naked, reminiscent of that Vanity Fair pose by Demi Moore, officials decided that this might be “overly stimulating” for some of their customers.

All has not been lost as the posters have gone up with some airbrushing, and the logo “We apologize for hiding part of a beautiful image of a mother-to-be.”